Engage | Nurture | Convert
Cohesive and Unified Omnichannel Programs Across Every Prospect Channel
Synchronized purchase engagement from discovery to conversion
Buyers will research purchases online or by talking with colleagues, consuming more than 10 pieces of content prior to purchase according to MarTech Today, also relying on content from third-party industry experts. S2W solves your omnichannel reach with Intelligent Content, ABM Engagement and matching our database to your ideal Buying Personas. This approach yields more qualified leads with a high degree of inherent BANT. Better BANT helps S2W clients drive deeper insight into target purchasing audiences across the varied steps of the buyer’s journey.
Always-On Context and Content-Aware Programs
Personalized prospect engagement
S2W solves an explicitly stated B2B important demand generation quality gap. Zoominfo notes many Sales and Marketing teams rank “generating more quality leads” among their biggest B2B challenge today. S2W’s personalized demand generation engagement across the buyer’s journey provides quality lead generation ROI metrics.
Installed-Base Programs
Drive growth through Sales
Sales and marketing benefit quickly when selling to customers and relevant peers. S2W includes ABM Account Intelligence programs to address the opportunity throughout the installed base through all omnichannel strategies. We interact with existing customer prospects throughout their entire customer journey to help optimize your buyer acquisition costs.
